News and Events

A New Conversation in Design - Let’s Talk! In Kovai

Bringing Ideas, Industry & Inspiration Together

The DJ Academy of Design (DJAD), Coimbatore, in association with CII Young Indians (Yi) and supported by Lakshmi Machine Works (LMW), launched “Let’s Talk! In Kovai” – a public talk series aimed at fostering dialogue in design.

The inaugural session was held at Mani Higher Secondary School, Coimbatore.

Design as a Driver of Innovation

In his address, Sanjay Jayavarthanavelu highlighted:

“Design is a fundamental driver of innovation — an area where India needs to strengthen itself.”

He noted that:

  • The design industry today stands alongside major sectors like automotive and steel
  • Platforms like this enable knowledge sharing and innovation
  • Artificial Intelligence (AI)enhances creativity when used responsibly
  • DJAD is already integrating AI into its design education practices

He also reinforced DJAD’s mission to:

  • Instil design thinking among students

Contribute to the Make in India initiative

Bringing the Outside World Inside the Campus

Delivering the keynote, Suresh Eriyat appreciated DJAD’s academic approach:

  • Practicing designers actively teach students
  • Learning is rooted in real-world experience and industry relevance

On the talk series, he shared:

“This platform exposes students to new perspectives and ideas they may not have imagined.”

He also:

  • Expressed strong belief in Gen Z’s creativity and energy
  • Encouraged responsible use of AI

Advocated for Indian storytelling in animation, rooted in local culture

Strengthening Community & Collaboration

Lalitha Devi Sanjay Jayavarthanavelu highlighted DJAD’s ongoing outreach:

  • Collaborations with schools in Coimbatore and Pollachi
  • Hands-on programmes for school art teachers
  • Faculty-led school engagement initiatives

These efforts will continue in association with CII Young Indians.

About “Let’s Talk! In Kovai”

This initiative aims to:

  • Bring industry leaders and creative pioneersto Coimbatore
  • Create meaningful dialogue between academia and industry
  • Inspire students through real-world insights
  • Strengthen design thinking within the community

With this initiative, DJAD creates a platform where ideas meet action, shaping the next generation of designers and innovators.

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